Community Marketing Manager

Why CAST AI?

CAST AI is the leading Kubernetes cost optimization platform for AWS, GCP and Azure customers. The company is on a mission to deliver a fully automated Kubernetes experience. What’s unique about CAST AI is that its platform goes beyond monitoring clusters and making recommendations; it utilizes advanced machine learning algorithms to analyze and automatically optimize clusters, saving customers 50% or more on their cloud costs, improving performance and reliability, and boosting DevOps and engineering productivity.

To date, the company has raised $73M from investors including Cota Capital, Creandum, Uncorrelated Ventures, and Vintage Investment Partners. CAST AI has more than 150 employees globally and is headquartered in Miami, Florida.

Core values that hold us all together:

Develop the best

Be curious and improve continuously to foster personal development and professional growth.

Lead

Take ownership, never kick the can, and drive things forward in a full-power mode. The company is in your hands.

Be open-minded

Constantly welcome new ideas and opinions. Share insights responsibly with unwavering openness, honesty, and respect.

Customer obsession

The customer always, always, always comes first. Solve the customer’s problem, be open to feedback, act on it, and the rest will follow.

Role overview

The Community Marketing Manager will report to our Vice President of Corporate Marketing, and own our community and organic social media strategy across platforms including LinkedIn, X, YouTube, Slack, Reddit, and more. They will work closely with our demand generation team, which is responsible for our paid social media strategy, to create a consistent online brand positioning CAST AI as the leader in the Kubernetes automation space.

You’re a great fit for this role if you are passionate about building community within the DevOps space, using social media and other channels to build and amplify CAST AI’s brand within the industry, and taking pride in building things from the ground up. You are the “voice” of CAST AI across online communities and are experienced in the unique DevOps community culture. You enjoy working cross-functionally to execute integrated campaigns, and think strategically but aren’t afraid to roll up your sleeves, get into the weeds, and get stuff done.

Responsibilities

• Develop and execute our organic social media plan across platforms to build cohesive, multi-touch campaigns based on personas using consistent messaging.
• Own the social media and community portion of launch plans, aligned to the overarching corporate plan.
• Own our community Slack group to build awareness around product launches, create engagement amongst members, and ultimately champions of CAST AI.
• Understand and manage how CAST AI is being spoken about in the world across online platforms, such as Reddit and DevOps Slack communities, and actively participate in discussions around Kubernetes solutions and CAST AI.
• Create and own our social media customer support plan.
• Collaborate with cross-functional colleagues to generate compelling content for social media.
• Monitor and analyze social media metrics to measure outcomes and make data-driven recommendations for improvement.
• Stay up-to-date with the latest trends and best practices in social media to optimize campaigns.

Requirements

• 2+ years or commensurate experience in the cloud infrastructure, DevOps, and Kubernetes software space.
• Understanding of the DevOps space, community, and the end users – and how to effectively build awareness and advocates within the community.
• Strategic planning and project management skills, with experience achieving quantifiable results.
• Proven experience in creating and implementing successful social media plans backed by data and success metrics.
• Expertise with various social media platforms and social media posting, monitoring, and measurement tools.
• Interested in a fast-paced company with the desire to learn quickly across a constantly changing environment.
• Excellent communicator in written and verbal form.
• Ability to collaborate closely with a globally dispersed team.
• Experienced working cross-functionally to execute integrated campaigns.
• Must be able to prioritize, adapt, and multi-task without compromising attention to detail.
• Equally comfortable developing high-level strategies and leading tactical execution.

What is it for you?

• Team of highly skilled professionals to work with and learn from,

• Impact and visibility. Our organization is flat, getting in touch with CEO or CTO is a common practice here,
• Monthly salary depending on the level of experience.

• Short feedback loop. We have an obsession with customer satisfaction. The ship features fast and gets instant feedback. Feature projects tend to be completed in 1 to 4 weeks, depending on the scope,

• Flexible working hours. We deliver instead of sitting in the office 8 to 5.

• Skin in the game. Every employee gets a share of the company.

• Time to focus on work with a minimum overhead of meetings, bureaucracy, etc.

• 10% time to focus on self-improvement or personal projects.

Department Marketing

‍Locations US, Europe

‍Remote status Fully Remote

‍Employment type Full-time